J&R Collective have been instrumental in shaping and delivering key content for the APA’s “Future of Advertising” event for the past three years. Their panel topics have included “The Future of Advertising is Adless,” “Go Where The Growth Is,” and “The Evolving Role of Procurement in Supporting The Marketing Function Today.” J&R Collective’s connection to creative leaders, in-house experts, media professionals, and tech disruptors continues to inspire the APA community, helping them stay in tune with the commercial impact of key industry trends.